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21 Nov 2018 New York : Routledge, 2017. | Revised edition of the authors' Emarketing excellence, c2013. lead (by tagging an enquiry or document download form). # newsletter registration guides/marketingmix.pdf). A fairly detailed 

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Volume/Issue: Volume 4: Issue 14. Published online: 17 Dec 2011. Pages: 201–208. DOI: https://doi.org/10.2478/v10151-011-0006-z. Open access. PDF.